Nero Tapware's First Impression: A Stunning Display at the Auckland Homeshow

A Premium Debut for Nero Tapware

Client: Nero Tapware
Event: Auckland Homeshow
Objective: Introduce Nero Tapware to the New Zealand market with a premium custom exhibition stand

A Premium Launch for a Design-Led Brand

Nero Tapware made its debut at the Auckland Homeshow with a clear mission: make a bold, design-forward first impression in the New Zealand market. With a reputation across Australia for elegant, high-quality tapware, Nero needed a space that felt as refined as their products—inviting visitors to explore, engage, and remember the name.

As their full-service build partner, Expocrafters delivered a custom exhibition stand designed to reflect Nero’s premium positioning, while offering a seamless walk-on experience backed by expert project management.

Designing for Brand, Product, and Presence

Spanning 7.2m x 9.6m, the stand featured a bold, textured rear wall with raised logos, modern architectural lines, and an open, flowing layout built to support discovery. Key design inclusions:

• Product Showcase Walls: A structured display area allowed visitors to view and interact with Nero’s tapware range in a curated, showroom-style environment.
• Concealed Storeroom: Integrated neatly behind the rear wall, maximising functionality while maintaining a clean presentation.
• Digital Screen Integration: A built-in screen anchored the stand and played branded content to support education and engagement.

Built to Engage

Interactivity was core to the strategy. Visitors could get hands-on with the tapware, test finishes, and experience the craftsmanship up close—creating conversations and leaving a lasting brand impression.

We used Nero’s contemporary brand palette and premium finishes throughout to maintain consistency and visual clarity across the space.

Premium Detail, Turnkey Delivery

The stand was fabricated off-site for quality control and installed with precision, delivering a complete walk-on, walk-off solution. Our turnkey project management ensured Nero could focus on their launch, knowing every detail—from signage to lighting—was handled.

We also incorporated sustainable material choices to align with Nero’s commitment to responsible design, without compromising the high-end feel.

A Confident Debut

Nero Tapware’s exhibition presence delivered everything a first impression should: visual impact, design alignment, and a platform to connect with homeowners, architects, and designers. It was a standout debut—and a benchmark for what a premium brand presence should look like.

Planning a high-end launch or custom display?

Let’s create an exhibition stand that puts your product in its best light. Get in touch with Expocrafters today.