Educating Attendees at The Harvey Norman Expo with TP-Link’s Smart Living Innovations

Educating Through Innovation: TP-Link’s Interactive Exhibition Stand at the Harvey Norman Expo

Client: TP-Link
Event: Harvey Norman Expo 2024
Objective: Create an interactive, educational expo stand showcasing TP-Link’s smart living and networking innovations.

At the 2025 Harvey Norman Expo, TP-Link—a global leader in smart home and networking solutions—partnered with us to bring their technology to life. Together, we designed and delivered a purpose-built interactive exhibition stand that focused on one core mission: education through experience.

Known for performance-driven innovation, TP-Link used this platform to showcase their full product ecosystem. From Deco Mesh Wi-Fi systems to Tapo smart home devices, the stand was designed for retail staff and attendees to explore, interact, and understand the real-world benefits of connected living.

A Smart Living Experience, Powered by Interaction

The TP-Link expo stand was more than a display—it was a hands-on smart home environment. Visitors could test the technology, see products in action, and gain deeper insight into how TP-Link’s solutions enhance everyday life. Key product zones included:

• Deco Whole-Home Mesh Wi-Fi – demonstrating seamless, high-performance connectivity

• Tapo Smart Devices – from security cameras to lighting automation

• Business-Class Networking Solutions – built for both home offices and commercial applications

By turning passive observation into active engagement, the custom exhibition stand empowered attendees to translate technical features into customer-focused conversations—exactly what’s needed in a retail-focused environment like Harvey Norman.

Custom-Built Stand for Clear, Engaging Communication

Designed specifically for the Harvey Norman Expo, the TP-Link trade show booth featured a clean, modular layout with dedicated product zones and vibrant branding. The stand offered:

• Defined display zones for easy product exploration

• Interactive touchpoints for real-time demonstrations

• Efficient traffic flow, allowing attendees to absorb key product benefits without crowding

This thoughtful exhibition stand design helped communicate the value of TP-Link’s offerings in a way that felt natural, informative, and aligned with the end-user experience.

Smart Stand. Smarter Engagement.

TP-Link’s activation at the Harvey Norman Expo succeeded in making smart tech more accessible, understandable, and tangible. Through a blend of purposeful design and experiential learning, the stand met its goal of enhancing product knowledge for retail teams—while also reinforcing TP-Link’s leadership in the smart living space.

Planning a smart home or tech-focused trade show presence?
Let’s create a custom exhibition stand that makes your innovation impossible to ignore. Get in touch with us.