Building Engagement: Roofbuddy’s Impactful Stand at the Auckland Homeshow

Roofbuddy Builds Presence with a Modular Exhibition Stand at the Auckland Homeshow

Client: Roofbuddy
Event: Auckland Homeshow
Objective: Raise brand awareness, educate homeowners, and showcase a scalable modular stand design.

Roofbuddy is shaking up the roofing industry in New Zealand with a smarter, faster way to get a new roof. Their digital platform connects homeowners with trusted roofing contractors and delivers easy-to-compare quotes—all backed by third-party quality inspections.

As a new player in the market, Roofbuddy’s goal at the Auckland Homeshow was simple: make an impact. And that meant building a custom exhibition stand that reflected the brand’s innovative approach—while being modular, scalable, and easy to manage across multiple events.

Making Space for Smart Conversations

The exhibition stand was designed with two key ideas in mind: approachability and education. Roofbuddy wanted to guide homeowners through a process that’s traditionally complex—showing them how their platform simplifies roofing decisions, while reinforcing trust in the brand.

We delivered a modular stand solution that offered:

• A warm, open layout that welcomed visitors into the space

• Clear messaging and visuals that walked users through the Roofbuddy process

• Defined product zones to support easy navigation and conversation

• Scalable components that could flex to suit different venues and stand sizes

The architectural language of the stand reflected Roofbuddy’s clean, confident brand identity, while remaining practical for repeat use and simple handover.

Designed to Scale with the Brand

Flexibility was key. This modular exhibition stand wasn’t just built for the Homeshow—it was built to grow with Roofbuddy. Lightweight framing, efficient pack-down, and the ability to adapt layouts meant the stand could be used again and again, in spaces large or small.

To support this, we conducted a full pre-build before the event, giving the client everything they needed for confident self-installation. It’s a solution that supports independence, speed, and long-term return on investment—without compromising on brand experience.

Looking for a custom modular stand that’s built for the long game?
Let’s create an exhibition presence that grows with your business. Contact us today.